Licensed Player Products
Redefining what authenticity means in collegiate athletics.
Authenticity matters.
Let’s face it, there’s a lot of counterfeit merchandise in the world today. The Brandr Group is committed to protecting NIL opportunities for student-athletes. That’s why we created the Licensed Player Product (LPP) tag for all merchandise we represent. Using state-of-the-art micro-optic technology we work to authenticate what’s “real” and ensure athletes receive what is rightly owed to them.
Licensed Player Product
The Licensed Player Product (LPP) tag serves as a powerful symbol of authenticity and integrity, allowing consumers to confidently support student-athletes by purchasing genuine merchandise. The Brandr Group is committed to protecting student-athletes' interests and creating a trustworthy environment where brands and student-athletes can unite in a fair and mutually beneficial way.
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